I watched a fitness studio owner spend three months trying to set up a simple email sequence. Three months. She was paying £400 monthly for a platform with 50 different features, and she couldn’t get it to send a welcome
I tell overwhelmed business owners to stop thinking about AI as a transformation project. Think of it like hiring an assistant who never sleeps. The question isn’t “Should we do AI?” It’s “What’s eating up your team’s time that doesn’t